PR Consult Services

Strategic Planning

When you have a business firing on all cylinders and need to identify just how you want to position it amidst your competition, you need a strategic communications plan that aligns with your organizational goals.

Seeing the forest amidst the trees

PR Consult has spent years helping create and implement integrated marketing communications strategies to help organizations reach their business objectives. Strategic planning includes formative research to first understand the organization and its positioning amongst its competition. It then outlines the goals, objectives strategy and tactics for the organization.

Fundamentally, a strategic plan helps to answer the questions:
1)  Where are you going?
2)  How will you communicate your accomplishments?

When walking in the forest, it’s easy to get lost amongst the trees. This is a good time to stop, look around and ask for directions. Think of PR Consult as the drone that can give you a bird’s eye view of the forest and lead you in the direction you want to go.

If you don’t know your communications strategy, how do you know what you’re going to say and who to say it to? PR Consult can help identify your strategy and seeing the forest amidst the trees.  Together, we’ll make it through the dense forest and get you out into a clear patch to enjoy the sunshine.

What is a Strategic Communications Plan?

Your Core Objectives

It helps align your company’s communications function with your core objectives.  PR Consult provides best practice direction for developing those sound communications strategies and tactics.

Your Position In The Market

A strategic communications plan not only helps you identify how you should be communicating your position in the market, it also looks at how your story stands out amongst your competitors.


Your Goals

A strategic communications plan allows you to attain your business goals by communicating your story consistently. Your communications strategy participates with your overall business strategy to help drive your business objectives.

PR Consult is Ready to Communicate. Contact Us!

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Just a few of Our Projects

From strategic planning to media relations to media training to content development – and everything in between.