Valentine’s Day is today! We’re almost halfway through Black History Month and we are definitely post-Lunar New Year. Next week, we will be celebrating Family Day. With so many holidays and observances in the shortest month of the year, it’s a reminder that holidays...
Many companies want to share their story with media to try and attract more customers. The companies we work with often want to know the basics on how, why and when they should approach media. To help even more companies and entrepreneurs, PR Consult will be...
Nike. Gillette. They are the last two big examples of how companies have stood for social causes that seem to have polarized the public. When a company takes a stand for something, in an ad campaign like the most recent The Best A Man Can Get ad for example, it risks...
by Rachel Miller & Saskia Jones First published on the All Things IC blog on 15 November 2018. Do you know the difference between tactics and strategy? Today I have a guest post by Saskia Jones for you to dispel some myths and provide clarity. I often describe...
Since Communications and Public Relations affects every aspect of a business, it becomes nearly impossible to turn off the ability to make everything into a PR lesson. From the type of service we receive from businesses to news stories, to video content we enjoy –...
Who reads anymore? We’ve discussed that ad nauseam with other public relations (PR) professionals, communicators and social media marketers. We often discuss how the next generation of auto spell-check, no punctuation, abbreviating (you know, SMH, IMHO and LOL)...
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