The 6–7 Trend: What It Means for Communications and Public Relations
Friday night, we had to explain the Six-Seven (6-7) trend to a friend and were pleasantly surprised to find a Google Easter Egg when searching for the origins of the trend. Great job, Google, you had us in stitches over dinner after we all thought our screens were...
Astronomer CEO Fiasco and the Video Company Response
Astronomer has been on the tip of many tongues around the world after the viral video of its CEO Andy Byron caught with HR Director Kristin Cabot at a Coldplay concert, made its rounds on social media. Media outlets picked up the salacious story as headline news,...
The Value of Receiving and Responding to Feedback
Over the holidays, we had the chance to visit with friends and spend time in the places that were important to them. The question, “So, what do you think?” was asked a few times and was likely meant to invoke praise and compliments. But, what happens when you have the...
Dark Sites: An Important Component of Crisis Communications
The parent company of Fast Company and Inc. responded to a system breach a few weeks ago whereby hackers sent racist and inappropriately sexual push notifications to Apple News users. The company quickly made their standby Dark Site their active landing page to let...