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Talking to Gen Z & Gen Alpha in 2026: What they expect from brand communications

Talking to Gen Z & Gen Alpha in 2026: What they expect from brand communications

by Guest Blogger | Dec 30, 2025 | Business Communications, Communications Tips

With 2026 right around the corner, businesses are reviewing their brand communication strategies for the new year. It got us thinking about how companies will be communicating with younger audiences as they become increasingly influential in shaping consumer...
The 6–7 Trend: What It Means for Communications and Public Relations

The 6–7 Trend: What It Means for Communications and Public Relations

by Pamela Muñoz | Dec 22, 2025 | Business Communications, Communications Tips

Friday night, we had to explain the Six-Seven (6-7) trend to a friend and were pleasantly surprised to find a Google Easter Egg when searching for the origins of the trend. Great job, Google, you had us in stitches over dinner after we all thought our screens were...
Astronomer CEO Fiasco and the Video Company Response

Astronomer CEO Fiasco and the Video Company Response

by Pamela Muñoz | Jul 28, 2025 | Business Communications, Communications Tips, Crisis Communications

Astronomer has been on the tip of many tongues around the world after the viral video of its CEO Andy Byron caught with HR Director Kristin Cabot at a Coldplay concert, made its rounds on social media. Media outlets picked up the salacious story as headline news,...
Artificial Intelligence and the Future of Public Relations

Artificial Intelligence and the Future of Public Relations

by Pamela Muñoz | Feb 21, 2023 | Business Communications

Artificial Intelligence (AI) has been around for quite some time and has made our lives a lot easier.  Autocorrect, sentence builders, customer service chatbots and even digital maps are easy examples of how we use AI every single day, for almost every task. It’s not...
The Value of Receiving and Responding to Feedback

The Value of Receiving and Responding to Feedback

by Pamela Muñoz | Jan 10, 2023 | Business Communications, Communications Tips, Company News

Over the holidays, we had the chance to visit with friends and spend time in the places that were important to them. The question, “So, what do you think?” was asked a few times and was likely meant to invoke praise and compliments. But, what happens when you have the...
Dark Sites: An Important Component of Crisis Communications

Dark Sites: An Important Component of Crisis Communications

by Pamela Muñoz | Oct 13, 2022 | Business Communications, Communications Tips

The parent company of Fast Company and Inc. responded to a system breach a few weeks ago whereby hackers sent racist and inappropriately sexual push notifications to Apple News users. The company quickly made their standby Dark Site their active landing page to let...
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Recent Posts

  • Talking to Gen Z & Gen Alpha in 2026: What they expect from brand communications
  • The 6–7 Trend: What It Means for Communications and Public Relations
  • Astronomer CEO Fiasco and the Video Company Response
  • The Benefits of Social Media for Public Relations
  • Artificial Intelligence and the Future of Public Relations

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